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SDN Journal Authors: Rachel A. Dines, Adrian Bridgwater, Elizabeth White, RealWire News Distribution, Michael Bushong

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Heavy Reading Cites Need for Next-Gen BSS for Monetizing Software-Defined Networking, Network Functions Virtualization

MetraTech Corp., the leading provider of agreements-based billing™, commerce and compensation solutions, announced today the release of the Heavy Reading report, “BSS Requirements for Software-Defined Networking & Network Functions Virtualization.” The report focuses on the impact of SDN and NFV on service provider business models, competitive positioning, new services rollout and requirements for monetization of new SDN and NFV services. Given the impending explosion in the number and complexity of services that could be offered as a result of SDN and NFV, the flexibility to launch a new service and monetize it has to be there from day one. Delaying a service launch or not being able to negotiate an enterprise agreement because the billing team can’t work out how to bill for a service is no longer acceptable.

“There is no doubt that SDN and NFV are the future. But it is now a matter of operators being prepared,” said Ari Banerjee, senior analyst at Heavy Reading. “If carriers are to fully capitalize on the SDN and NFV opportunity, they need to transition their legacy thinking and traditional solutions. A billing system with the capabilities of MetraNet is a big part of that preparation.”

SDN and NFV have gained broad industry appeal with the promise of new and more flexible business models, increased revenue from new services, network efficiency and control, and lower capital and operational expenditures. SDN-controlled networks with NFV make multi-vendor implementations possible by moving functions from proprietary network hardware to software running on standard IT servers, switches and storage. Service providers can use common platforms for different applications, vertical markets and customers. A Heavy Reading survey of 39 global operators revealed that the top perceived benefits of SDN implementation to networks are new services and service monetization (49 percent), reduced operational costs (49 percent) and enabling service and network innovation (44 percent).

Highlights from the report include details about how carriers can partner and compete with over-the-top (OTT) players by adding SDN and NFV-enabled services, including:

  • Mash-ups
  • Enterprise Cloud
  • Machine-to-Machine (M2M) and Internet of Things applications
  • Third-party bundled services
  • Data-as-a-Service
  • Network Functions as-a-Service
  • Bandwidth on Demand
  • Bandwidth exchange
  • Paid Quality-of-Service

Readers will also discover the appeal of SDN and NFV to carriers; new services and revenue streams enabled by SDN and NFV; obstacles to implementing SDN, including old systems and technologies; and specific billing and multi-party settlement needs required to stay competitive.

In addition to sponsoring the Heavy Reading report, MetraTech is also presenting at the IEEE GLOBECOM 2013 event to be held at the Atlanta Hilton and Towers December 9 to 13. IEEE GLOBECOM is the premier international event devoted to driving innovations and technological breakthroughs in nearly every telecommunications field. MetraTech is the only billing vendor demonstrating NFV-enabled multi-service billing and settlement at the conference.

MetraTech’s presentation, “Multi-Partner, Multi-Service Billing and Settlement of NFV-Enabled Services,” will take place on Thursday, December 12 at 4:00 p.m. EST. The demonstration will include:

  • Monetizing billable events;
  • Compensation and revenue sharing; and
  • MetraNet’s Real-Time Commerce Decision Engine™ and NowCast™ Dashboard

Esmeralda Swartz, chief marketing officer of MetraTech, said, “Carriers must act now and implement a BSS platform that is capable of monetizing next-generation SDN and NFV services while coexisting with traditional solutions. Partnering and competing with OTT players and supporting mash-up services with multiple vendors’ contributions are critical to carrier growth and profitability.”

Additional resources:

MetraTech blog: http://bit.ly/141OHwE

MetraTech on Twitter: http://bit.ly/162XVXo

MetraTech on Facebook: http://on.fb.me/14EuIDt

About MetraTech

MetraTech Corp. simplifies and enables global commerce innovation, while helping businesses respond to an ever-changing customer and partner relationship landscape. We empower businesses to embrace change through a unique agreements-based billing, commerce and compensation solution that models and supports fluid, personalized, multi-party agreements for customers, partners and suppliers. We automate business processes and business models to address rapidly changing or complex business strategies. Our products are deployed globally, and our customers use MetraTech to innovatively create and securely collect revenue, provide settlement to partners and manage their customer lifecycle in 36 languages, 28 currencies and 150 countries. Customers include Achilles, Arkadin, Bell, Concur, the Depository Trust and Clearing Corporation (DTCC), Cetip, The City of Chicago, GRU São Paulo International Airport, FlexITy, GXS, InterCall, LifeLock, mBlox, Microsoft, PGi, TeliaSonera, TELUS, and TELMORE. The company is headquartered in Boston, with offices in London, Paris and Rio de Janeiro. MetraTech is a venture-backed, privately held company whose investors include Accel Partners and Vesbridge Partners. For more information, please visit www.metratech.com.

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