Welcome!

SDN Journal Authors: Elizabeth White, Pat Romanski, Lori MacVittie, Greg Ness, Carmen Gonzalez

Related Topics: Cloud Expo, Java, SOA & WOA, .NET, Virtualization, Web 2.0, Security

Cloud Expo: Article

Enterprise Cloud Computing Adoption

IT Professionals Become Strategic Partners

IT professionals including server and storage managers often think that the adoption of cloud computing in the enterprise puts their jobs in danger. To the contrary, the role of the IT professional is evolving into a more strategic position as more organizations adopt private and public cloud, with many using a combination of the two, which is often referred to as hybrid cloud. Recent reports suggest that the cloud will result in increased career advancement for IT professionals both in terms of responsibility and job opportunities.

IT professionals should embrace the cloud, not fear it. Consider surfers who once rejected surf board leashes as "kook chords," dismissing them as unnecessary. However, as is the case with many innovations, the "kook chord" has gradually become a reliable standard used by virtually every surfer today.

Let's be blunt: IT is a terrible place for old-school purists. To succeed, IT professionals must continually refine their skillsets to evolve into the role of strategic IT advisors for the enterprise on cloud initiatives. Rather than being just elbows-deep in motherboards and memory, they are moving from a tactical role into a more strategic role that requires a combination of hands-on work and sourcing, depending on the type of cloud environment that makes sense for the enterprise. The IT professional may manage storage arrays in the data center, in a private cloud, or choose a cloud service provider and manage the relationship while keeping in mind things like performance, integration with existing IT infrastructure, and avoiding vendor lock-in. In the case of a public cloud, direct operations become less of a task, while management of cloud vendor relationships moves to the forefront. IT professionals can build on their indispensable expertise to find the best types of cloud storage, evaluate providers, and create a business case for choosing one over the other. With a private cloud, IT professionals retain a more hands on role while in a hybrid cloud environment IT professionals must balance the two. In either case, the evolved technical role is critical.

Becoming Strategic Partners in the Enterprise
Many IT professionals have already had a taste of choosing providers strategically. Very few corporations own their entire network. Many IT professionals are already familiar with the role of the consultant, offering up the business case for choosing, say, AT&T, Orange Business Services or NTT. As cloud computing evolves, IT professionals can take their careers to the next level by positioning themselves as cloud specialists - e.g., cloud architects, cloud security specialists, cloud developers, cloud infrastructure managers, and provider specialists - using their existing knowledge of systems and updating their skillsets.

For example, consider a bank executive who wants to develop a mobile application for her customers. The executive can make the business case for the application, but she may not know how the application runs on the back end - how much data it requires, or what kind of network the bank will need for the application to work. She will turn to an IT professional knowledgeable about public, private and hybrid cloud. In turn, the IT professional, a cloud specialist, can offer several options that meet the bank's requirements for the application and make a recommendation to host the application in a public cloud but store data in the bank's private infrastructure. A cloud architect can assist with building the application so that it is optimized for the cloud. The cloud specialist becomes a strategic partner, rather than the person tasked with building an application and deploying it on the server.

With the trend toward deploying public cloud applications and applications built in private clouds, the cloud architect plays a vital role in the success of the software, eliminating the need to deploy complex software and manage updates on each workstation. IT professionals specializing in cloud architecture now support the backbone of a company's operations, optimizing performance, improving security, increasing reliability, and ensuring easy access to mission-critical applications. As a result, the IT professionals gain greater insight into the inner workings of the business as they gain a better understanding of the technology with the goal of aligning IT with the business goals.

As strategic partners in the organization, IT professionals also can examine new ways to provide services that benefit the business, end users, and the IT organization. The benefits also extend to partners and consumers. Given the expansion of cloud computing and its rapid adoption, IT professionals are now better positioned to recommend which computing, storage, and virtualization resources to choose and how to deliver it. Due to the lower capital investment in public cloud-based solutions, IT professionals are positioned to provide scalable services to the business that otherwise may be struck down. The cloud gives IT professionals the opportunity to expand services delivered at a lower cost, which pleases executives and end users who expect their applications to run smoothly and their storage resources to be abundant.

For example, many vendors offer solutions like computer-aided engineering and productivity suites that are deployed across private clouds and accessed through web browsers. This approach adds up to significant cost savings for the business and significant power for the IT department - who keep access open to the software and optimize performance.

WAN Optimization: An Opportunity to Showcase Consulting Expertise
WAN optimization is now being offered in a variety of form factors including physical, cloud, and virtualized instances. A newer option IT professionals can consider as they move towards cloud computing is choosing WAN optimization-as-a-service. WAN optimization-as-a-service is particularly attractive to organizations that prefer the predictability of an operating expense, and provides all the same de-duplication and application optimization benefits of traditional WAN optimization appliances.

WAN optimization-as-a-service providers may offer WAN optimization solutions integrated with value add solutions such as application and network performance management tools to pinpoint, understand, and troubleshoot performance issues in modern IT environments. Instead of standalone WAN optimization, IT professionals can optimize, manage, and monitor the WAN with one service. As cloud specialists, IT professionals will be able to provide metrics on application performance and network performance to demonstrate the value of optimization as well as better allocate bandwidth.

The shift to the cloud, particularly private clouds in the enterprise, calls for an optimized WAN that can deliver applications with speed and agility. Users do not want to wait for their applications or data to load, and they expect that moving to the cloud, private or public, will provide the same computing experience as using the desktop.

IT professionals can seize opportunities for cloud computing by examining the IT infrastructure from every facet. Instead of fearing for their jobs, they can embrace the cloud and use it as an opportunity to sharpen their skills, challenge themselves, and play a strategic role in delivering the next generation of the enterprise network. Cloud will make IT professionals vital to the success of the organization.

More Stories By Miles Kelly

Miles Kelly is senior director of product marketing at Riverbed. Riverbed delivers performance for the globally connected enterprise. With Riverbed, enterprises can successfully and intelligently implement strategic initiatives such as virtualization, consolidation, cloud computing, and disaster recovery without fear of compromising performance.

Comments (0)

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.


@CloudExpo Stories
Compute virtualization has been transformational, yet security policy implementation and enforcement has lagged behind in agility and automation. There are a number of key considerations when implementing policy in private and hybrid clouds. In his session at 15th Cloud Expo, Holland Barry, VP of Technology at Catbird, will discuss the impact of this new paradigm and what organizations can do today to safely move to software-defined network and compute architectures, including: How normal ope...
Can we look to the paradigm of cloud computing from a completely different perspective? In his General Session at 15th Cloud Expo, Gundars Kulups, Sales Director at DEAC, will discuss what we can learn from our dining habits when choosing a cloud solution. Gundars Kulups is Sales Director at DEAC, full service data center operator. An IT expert, he specializes in European countries and has worked in the IT industry since 1992. He graduated from Riga Technical University (RTU) in Latvia and com...
SYS-CON Events announced today that SOA Software, an API management leader, will exhibit at SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. SOA Software is a leading provider of API Management and SOA Governance products that equip business to deliver APIs and SOA together to drive their company to meet its business strategy quickly and effectively. SOA Software’s technology helps businesses to accel...
As cloud gives an opportunity to businesses to buy services externally - how is cloud impacting your customers? In his General Session at 15th Cloud Expo, Fabio Gori, Director of Worldwide Cloud Marketing at Cisco, will provide answers to big questions: Do you see hybrid cloud as where the world is going? What benefits does it bring? And how does Cisco connect all of these clouds? He will also tell us everything about Intercloud and Cisco investment on it.
SYS-CON Events announced today that TMCnet has been named “Media Sponsor” of SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Technology Marketing Corporation (TMC) is the world's leading business to business and integrated marketing media company, servicing niche markets within the communications and technology industries.
SYS-CON Events announced today that Aria Systems, the recurring revenue expert, has been named "Bronze Sponsor" of SYS-CON's 15th International Cloud Expo®, which will take place on November 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Aria Systems helps leading businesses connect their customers with the products and services they love. Industry leaders like Pitney Bowes, Experian, AAA NCNU, VMware, HootSuite and many others choose Aria to power their recurring revenue bu...
SYS-CON Events announced today that Parasoft will exhibit at SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. For 27 years, Parasoft has researched and developed software solutions that help organizations deliver defect-free software efficiently. By integrating Development Testing, API/cloud/SOA/composite app testing, and service virtualization, we reduce the time, effort, and cost of delivering secur...
The Internet of Things (IoT) promises to evolve the way the world does business; however, understanding how to apply it to your company can be a mystery. Most people struggle with understanding the potential business uses or tend to get caught up in the technology, resulting in solutions that fail to meet even minimum business goals. In his session at Internet of @ThingsExpo, Jesse Shiah, CEO / President / Co-Founder of AgilePoint Inc., will show what is needed to leverage the IoT to transform...
SYS-CON Events announced today that Utimaco will exhibit at SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Utimaco is a leading manufacturer of hardware based security solutions that provide the root of trust to keep cryptographic keys safe, secure critical digital infrastructures and protect high value data assets. Only Utimaco delivers a general-purpose hardware security module (HSM) as a customiz...
One of the biggest challenges when developing connected devices is identifying user value and delivering it through successful user experiences. In his session at Internet of @ThingsExpo, Mike Kuniavsky, Principal Scientist, Innovation Services at PARC, will describe an IoT-specific approach to user experience design that combines approaches from interaction design, industrial design and service design to create experiences that go beyond simple connected gadgets to create lasting, multi-devic...
Until recently, many organizations required specialized departments to perform mapping and geospatial analysis, and they used Esri on-premise solutions for that work. In his session at 15th Cloud Expo, Dave Peters, author of the Esri Press book Building a GIS, System Architecture Design Strategies for Managers, will discuss how Esri has successfully included the cloud as a fully integrated SaaS expansion of the ArcGIS mapping platform. Organizations that have incorporated Esri cloud-based appl...
Once the decision has been made to move part or all of a workload to the cloud, a methodology for selecting that workload needs to be established. How do you move to the cloud? What does the discovery, assessment and planning look like? What workloads make sense? Which cloud model makes sense for each workload? What are the considerations for how to select the right cloud model? And how does that fit in with the overall IT tranformation? In his session at 15th Cloud Expo, John Hatem, head of V...
Dyn solutions are at the core of Internet Performance. Through traffic management, message management and performance assurance, Dyn is connecting people through the Internet and ensuring information gets where it needs to go, faster and more reliably than ever before. Founded in 2001 at WPI, Dyn’s global presence services more than four million enterprise, small business and personal customers.
IBM and Tencent Cloud signed a business cooperation memorandum to collaborate on providing public cloud with Software-as-a-Service solutions for industries. Both parties agreed to focus on emerging small and medium enterprises in the smarter cities and smarter healthcare industries as well as other fields. This will enable these industries to utilize mobile, cloud computing and big data tools to transform internal processes and operations, thus achieving cloud transformation in the era of mobili...
SimpleECM is the only platform to offer a powerful combination of enterprise content management (ECM) services, capture solutions, and third-party business services providing simplified integrations and workflow development for solution providers. SimpleECM is opening the market to businesses of all sizes by reinventing the delivery of ECM services. Our APIs make the development of ECM services simple with the use of familiar technologies for a frictionless integration directly into web applicat...
European data center operator DEAC is the largest in the Baltics. The activities are orientated to provide data center services and IT outsourcing on Eurasia and America scale in order to create the primary or backup or additional data center for customer in the EU, to protect its business and, most importantly, reduce costs up to 40% within 3-5 years. DEAC is an IT outsourcing services and solutions company whose highly experienced and qualified employees offer various groups of services and...
The Internet of Things will greatly expand the opportunities for data collection and new business models driven off of that data. In her session at Internet of @ThingsExpo, Esmeralda Swartz, CMO of MetraTech, will discuss how for this to be effective you not only need to have infrastructure and operational models capable of utilizing this new phenomenon, but increasingly service providers will need to convince a skeptical public to participate. Get ready to show them the money! Speaker Bio: ...
Samsung VP Jacopo Lenzi, who headed the company's recent SmartThings acquisition under the auspices of Samsung's Open Innovaction Center (OIC), answered a few questions we had about the deal. This interview was in conjunction with our interview with SmartThings CEO Alex Hawkinson. IoT Journal: SmartThings was developed in an open, standards-agnostic platform, and will now be part of Samsung's Open Innovation Center. Can you elaborate on your commitment to keep the platform open? Jacopo Lenzi: S...
The major cloud platforms defy a simple, side-by-side analysis. Each of the major IaaS public-cloud platforms offers their own unique strengths and functionality. Options for on-site private cloud are diverse as well, and must be designed and deployed while taking existing legacy architecture and infrastructure into account. Then the reality is that most enterprises are embarking on a hybrid cloud strategy and programs. In this Power Panel at 15th Cloud Expo, moderated by Ashar Baig, Research ...
Things are being built upon cloud foundations to transform organizations. This CEO Power Panel at 15th Cloud Expo, moderated by Roger Strukhoff, Cloud Expo and @ThingsExpo conference chair, will address the big issues involving these technologies and, more important, the results they will achieve. How important are public, private, and hybrid cloud to the enterprise? How does one define Big Data? And how is the IoT tying all this together?